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Our Team

The Potamkin Automotive Team is made up of individuals who have distinguished themselves as leaders in the traditional automotive retail industry, as well as members who have brought new ideas and talents to automotive retailing. Together, they provide a synergy to our "Power of Partnership" culture that promotes the application of best practices, continuous improvement, and the execution of superior purchasing & ownership experiences.





Executive Officers

Alan & Robert Potamkin
Co-Chairman

Barry Frieder
President & Chief Operating Officer

David Yusko
Chief Financial Officer

David Winton
Executive Treasurer

John Hickey
Executive Legal Council

Corporate Directors

Andrew Pfeifer
Senior Vice President, Corporate Operations

Bill Mercado
Vice President, Fixed Operations

David Frieder
Vice President, Purchasing & Vendor Relations

Ralph Perkins
Vice President, Sales & Marketing

Lonnie Decker
Vice President, Business Development & E-Commerce

Joel Verity
Director, Information Technology